by Joe Tidd, John Bessant, Keith Pavitt · Wiley · tapa blanda · ISBN 9780471496151
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«Managing Innovation» is the innovation and technology management handbook by Joe Tidd, John Bessant and Keith Pavitt, published by Wiley in paperback.
A reference in innovation and technology management, established as a study manual in the European market. It addresses the integration of technological, market and organizational changes to gain competitiveness, with frameworks based on current research and brief cases showing their application.
Second edition, published on 12 September 2001. Full title: Integrating Technological, Market, and Organizational Change. 464 pages; in English.
Aimed at postgraduate MBA and MSc students and professionals interested in business management and innovation management.
Joseph Tidd is a British physicist and Professor of technology and innovation management at Science Policy Research Unit. He is the editor of the International Journal of Innovation Management.
