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Internet Marketing 2.0
4.5
Negocios y EconomíaISBN | 9788429126341
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Product details
Pages: 236 pages
Author: Josep-Lluís De Gabriel i Eroles
Publisher: Editorial Reverté
ISBN: 9788429126341
Format: tapa dura
Language: es-ES
Release date: 1/1/2010
ISBN: 9788429126341
Synopsis of Internet Marketing 2.0
Internet Marketing 2.0 es un libro escrito por Josep-Lluís de Gabriel i Eroles, publicado en 2010 por Editorial Reverté. Este libro explora cómo Internet ha transformado las reglas del marketing, ofreciendo una guía para captar y retener clientes en la red. A través de casos reales, el autor analiza estrategias de éxito en diversos sectores, proporcionando tanto una guía didáctica como elementos para la reflexión estratégica. El libro aborda temas como la publicidad online, el uso de redes sociales, el marketing por e-mail y el comercio electrónico, entre otros.
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