by Jay Conrad Levinson · Houghton Mifflin Co. · tapa blanda · ISBN 9780395687185
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Discover the most effective and economical advertising techniques for small businesses with 'Guerrilla Advertising' by Jay Conrad Levinson. This book guides you in creating impactful advertising strategies, designing attractive ads, and adapting tactics to various media, all without exceeding your budget. Learn how to focus your audience and polish the design and text of your ads to maximize their effectiveness.
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Jay Conrad Levinson was an American business writer, known as author of the 1984 book Guerrilla Marketing.
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