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Effective Internal Communication
by Lyn Smith, Pamela Mounter · Kogan Page · tapa blanda · 288 pages
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Pages: 288 pagesAuthor: Lyn Smith, Pamela MounterPublisher: Kogan PageFormat: tapa blandaLanguage: enRelease date: 3/7/2008ISBN: ISBN 9780749452650
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Synopsis of Effective Internal Communication
Este libro explora cómo se lleva a cabo la comunicación interna en diferentes sectores y en organizaciones de diversos tamaños y complejidad. Lleno de ejemplos prácticos y consejos útiles, el libro contiene numerosos estudios de casos tópicos que sirven para dar vida a la teoría y a menudo a cuestiones complejas. Esta segunda edición completamente actualizada examina una amplia gama de cuestiones relacionadas con la comunicación interna, incluyendo la gestión de la comunicación interna, la comunicación interna en todos los sectores, el marco legal, la medición de los resultados, los efectos de la tecnología y la gestión del cambio.
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