by Gabriel Malongo Mpidi, Montana Joshua Mbi Mbambi · Our Knowledge Publishing · tapa blanda · ISBN 9786208955106
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«Distribution and e-commerce» is the essay by Gabriel Malongo Mpidi and Montana Joshua Mbi Mbambi, published by Our Knowledge Publishing in paperback.
It analyses the evolution of commercial distribution in the digital age: classic models (intensive, selective, exclusive), marketplaces, social media, AI and augmented reality. It covers logistics, merchandising, omnichannel and sustainability, and closes with personalisation, automation and practical cases.
Written in English, it was published on 17 June 2025 and has 104 pages.
For marketing, logistics and e-commerce professionals, and for readers interested in the digital transformation of the sector.
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