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Cuadro de mando integral
by Robert S. Kaplan, David P. Norton · Gestión 2000 · tapa blanda · 330 pages
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Pages: 330 pagesAuthor: Robert S. Kaplan, David P. NortonPublisher: Gestión 2000Format: tapa blandaLanguage: es-ESRelease date: 1/1/1997ISBN: ISBN 9788480881753
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Synopsis of Cuadro de mando integral
El libro 'Cuadro de Mando Integral' de Robert S. Kaplan y David P. Norton, publicado en 1997 por Gestión 2000, presenta un revolucionario sistema de gestión orientado a canalizar las energías, habilidades y conocimientos de los colaboradores de una organización hacia la consecución de objetivos estratégicos a medio y largo plazo. Este libro es ideal para empresas que invierten en clientes, empleados, innovación y sistemas, ofreciendo una herramienta clave para medir y gestionar la estrategia empresarial.
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About the author
Robert S. Kaplan
Robert Samuel Kaplan is an American accounting academic, and Emeritus Professor of Leadership Development at the Harvard Business School. He is known as co-creator of Balanced Scorecard. together with David P. Norton.
Born in 194075 titles published
View full profileBest-selling books in Management
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