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Cómo gestionar una marca
4.1
Negocios y EconomíaISBN | 9788434217096
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Product details
Pages: 336 pages
Author: David Arnold
Publisher: Parramon Ediciones S.A.
ISBN: 9788434217096
Format: tapa blanda
Language: es-ES
Release date: 8/5/1994
ISBN: 9788434217096
Synopsis of Cómo gestionar una marca
Este libro, escrito por David Arnold, ofrece una guía sobre la gestión de marcas. Publicado por Parramón en 1994, el libro aborda estrategias y conceptos clave para entender y manejar una marca de manera efectiva. Es una obra útil para estudiantes y profesionales del marketing y la gestión empresarial.
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