Benchmarking de la función financiera

Synopsis of Benchmarking de la función financiera

This book explores the concept of benchmarking applied to the financial function within organizations. It analyzes how companies can compare their financial processes and results with those of other leading companies to identify areas for improvement and optimize their performance. It focuses on sales and marketing management, offering a guide for professionals and students in the economic and business area. Published by McGraw-Hill Companies, the book is written in Spanish and presented in paperback format.