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Negocios y Economía

Attention Economy

by Frederic Miller, Agnes Vandome, John McBrewster · Alphascript Publishing · tapa blanda · 76 pages

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Pages: 76 pagesAuthor: Frederic Miller, Agnes Vandome, John McBrewsterPublisher: Alphascript PublishingFormat: tapa blandaLanguage: enRelease date: 1/1/2010ISBN: ISBN 9786130276539

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Synopsis of Attention Economy

Este libro ofrece una visión detallada sobre la economía de la atención, un enfoque en la gestión de la información que trata la atención humana como un recurso escaso. A través de diversos artículos, explora cómo la teoría económica se aplica para resolver problemas de sobrecarga informativa y gestión de la atención en la era digital. La obra analiza conceptos clave como la teoría de Coase, la gestión de la atención y la economía de la escasez, proporcionando una base teórica sólida para entender cómo las empresas y los individuos navegan en un entorno saturado de información.



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