by Richard D. Lewis · Nicholas Brealey Publishing · tapa blanda · ISBN 9781857880878
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«When Cultures Collide» is Richard D. Lewis's guide to intercultural management and communication, in paperback, published by Nicholas Brealey Publishing.
Richard Lewis analyses how cultural differences affect communication and management in international business. He examines beliefs, values and manners of more than sixty countries, and offers strategies to avoid misunderstandings and build lasting relationships through the model of linear-active, multi-active and reactive cultures.
Revised and expanded edition, subtitled «Managing Successfully Across Cultures»; published in February 2000, with 500 pages in English.
Reference work for managers and business professionals working in international environments or with multicultural teams.
Richard Donald Lewis is an English communication consultant, writer, and social theorist. He is chiefly known for his "Lewis Model of Cross-Cultural Communication."
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