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Welcome to the Creative Age
by Mark Earls · Wiley · tapa dura · 292 pages
4.1
· ISBN 97804708449918 people viewing thisViewed 0 times
Product details
Pages: 292 pages
Author: Mark Earls
Publisher: Wiley
ISBN: 9780470844991
Format: tapa dura
Language: en
Release date: 2/8/2002
ISBN: 9780470844991
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Synopsis of Welcome to the Creative Age
Este libro narra el amanecer de la era de la creatividad en los negocios, cuando las nuevas ideas y prácticas basadas en la creatividad cambiarán drásticamente la forma en que hacemos negocios. Comenzando con una visión general de la era del marketing, el libro recorre el pasado y el presente para mostrarnos el futuro de los negocios, respaldado con conocimientos de sociología y psicología.
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