by Paul Evans, Vladimir Pucik, Jean-Louis Barsoux · McGraw-Hill Higher Education · tapa blanda · ISBN 9780071121149
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«The Global Challenge» is the international human resource management textbook by Paul Evans, Vladimir Pucik and Jean-Louis Barsoux, in paperback and in English.
Guide to managing the internationalisation process, focused on the transnational company. It examines expatriate management, adaptation of managerial practices abroad, localisation of managers, joint ventures, expansion through acquisitions and the contradictory pressures of the global company. Includes real examples and combines practice with academic research.
Published by McGraw-Hill Higher Education on 1 February 2002; 554 pages. ISBN 9780071121149.
Work aimed at university students and professionals in business management and people management with an interest in internationalisation.
