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Técnicas de Venta
by Antonio Viciana Pérez · IC Editorial · tapa blanda · 262 pages
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Pages: 262 pagesAuthor: Antonio Viciana PérezPublisher: IC EditorialFormat: tapa blandaLanguage: es-ESRelease date: 14/3/2011ISBN: ISBN 9788483644812
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Synopsis of Técnicas de Venta
Este libro, titulado 'Técnicas de Venta', es una guía completa sobre las técnicas de venta aplicadas al comercio. Cubre desde los procesos y tipos de venta hasta la preparación, aproximación al cliente y el análisis del producto o servicio. Además, profundiza en la argumentación comercial, técnicas de persuasión, ventas cruzadas y comunicación efectiva, tanto presencial como no presencial. También aborda la fidelización de clientes, la gestión de relaciones con clientes (CRM) y la resolución de conflictos y reclamaciones, ofreciendo una visión integral para profesionales del sector.
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