by Paolo Fabbri · Tapa blanda · ISBN 9788474325508
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«Tácticas de los signos» is the essay on semiotics by Paolo Fabbri, published by Editorial Gedisa in paperback (368 pages, in Spanish).
A semiotics essay on the tactics and strategies with which signs operate in communication and social life. Fabbri analyses influences from Umberto Eco and Erving Goffman, and addresses notions such as the secret, paradox, simulation and simulacra to explain how discourses construct our perception of reality.
The work belongs to the collection El mamífero parlante, Mayor series, and includes a preface by Eliseo Verón.
For readers interested in semiotics, communication theory and discourse analysis.
