by Francisco Marín Calahorro · Bayer Hnos. · tapa blanda · ISBN 9788470283123
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The book 'Protocol and Communication: The Media in Public Events' by Francisco Marín Calahorro, published by Bayer Hnos., explores the relationship between institutions, organizations, and the media in public events. It addresses topics such as interpersonal communication, communication and image departments, media relations, media presence in public events, public relations, advertising, and protocol in crisis situations. This second edition offers a complete and updated view on communication management and protocol in the public sphere.
