
by Thomas M. Siebel · Ediciones Granica, S.A. · tapa blanda · ISBN 9788475778976

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This book, written by Thomas M. Siebel, explores how companies can use e-business technology to maximize customer satisfaction, increase revenue, and improve productivity. Aimed at market leaders, it offers a vision of strategic planning and e-commerce in the digital economy. Published by Ediciones Granica, S.A., it has 338 pages and is written in Spanish.
