by Oren Klaff · McGraw-Hill Interamericana de España S.L. · tapa dura · ISBN 9780071752855
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Discover Oren Klaff's innovative method for presenting, persuading, and successfully closing deals. This book will teach you how to apply the latest findings in neuroeconomics to maintain control at every stage of the presentation process. You will learn the STRONG method, which will allow you to capture the attention of your audience and get the support you need for your projects. Ideal for entrepreneurs, salespeople, and anyone looking to improve their persuasion skills in the business world.
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