
by Stephen Baker · Círculo De Lectores · tapa dura · ISBN 9788467238822

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«Numerati» is Stephen Baker's popular science essay, published by Círculo de Lectores in hardback (252 pages, in Spanish).
Stephen Baker explores the work of the «numerati», analysts who apply algorithms and mathematical models to data from our daily lives to predict how we will behave. The book reveals how companies use this information to influence decisions and shows the implications of this trend for society.
This edition of «Numerati», from Círculo de Lectores, carries the subtitle «Lo saben todo de ti» and was published on 1 February 2010.
For readers interested in technology and the influence of data on society.

Stephen Baker was an animal behaviorist, advertising executive, author and humorist of Austrian origin. He came with his mother and brothers Thomas and Peter from Hungary, April 2, 1940 aboard the S.S. Vulcanin from Italy. In December 1940 he made a Declaration of Intention to become a U.S. citizen at the District Court of Pottawatomie County, Shawnee, Oklahoma. He was a student at the Jewish Teachers Seminary, New York.
