
by Marie Beauchaton · Le Génie Editeur · tapa blanda · ISBN 9782910285241

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«Mémento étude de cas pour BTS tertiaires» is an educational manual by Marie Beauchaton, published by Le Génie Editeur in paperback (215 pages, in French).
The work offers practical case studies aimed at BTS students in the tertiary sector, with exercises on commercial action and marketing. It brings together commercial management tools applied to business situations, allowing the student to train in decision-making and in the application of methods specific to the commercial area.
The edition dates from 1995, within the French Brevet de Technicien Supérieur (BTS) programme in its tertiary branch.
Designed for students of higher vocational training in commerce and marketing, as supporting material in commercial action subjects.

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