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Manual del consultor
by Thomas L. Greenbaum · Ediciones Díaz de Santos, S.A. · tapa blanda · 262 pages
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Pages: 262 pagesAuthor: Thomas L. GreenbaumPublisher: Ediciones Díaz de Santos, S.A.Format: tapa blandaLanguage: es-ESRelease date: 27/9/1991ISBN: ISBN 9788487189852
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Synopsis of Manual del consultor
El 'Manual del consultor' de Thomas L. Greenbaum, publicado en 1991 por Ediciones Díaz de Santos, S.A., es una guía completa para alcanzar el éxito en el competitivo mundo del consulting. Este libro proporciona estrategias y acciones específicas para atraer y mantener clientes, abarcando desde el marketing de servicios de consulting hasta la ética empresarial. Incluye temas como la elaboración de un plan empresarial, la creación de una identidad corporativa y la planificación financiera, ofreciendo una visión integral para consultores.
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