by Joan Magretta · Harvard Business Review Press · tapa dura · ISBN 9781578511860
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«Managing in the New Economy» is a collection of business management essays by Joan Magretta, published by Harvard Business Review Press in hardback.
The volume brings together articles and interviews from Harvard Business Review selected by Joan Magretta on management in the new economy. Organized by theme, it covers strategy, analysis, competition, leadership, and organization, with contributions from Michael Porter, C.K. Prahalad, Peter Drucker, and Michael Dell, as well as cases of executives applying these ideas in their organizations.
The work belongs to the Harvard Business Review Book series and was originally published in 1999.
Aimed at executives and professionals interested in strategic management, leadership, and the impact of technology and globalization on organizations.
