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Los pecados capitales de la venta
by Cosimo Chiesa de Negri · Empresa Activa · tapa blanda · 144 pages
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Pages: 144 pagesAuthor: Cosimo Chiesa de NegriPublisher: Empresa ActivaFormat: tapa blandaLanguage: es-ESRelease date: 22/3/2010ISBN: ISBN 9788492452514
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Synopsis of Los pecados capitales de la venta
Este libro, escrito por Cosimo Chiesa de Negri, explora los 40 errores más comunes que se cometen en la estrategia comercial. A través de una narrativa empresarial, el autor presenta la historia de un joven vendedor que asciende a Director Comercial Regional, y su mentor, Enrique. A lo largo del libro, se analizan los principales errores al establecer la forma de vender productos y servicios, ofreciendo al lector una guía para evitar estos 'pecados' en la dirección de equipos de ventas.
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