by Luis Arroyo Martínez, Magali Yus · ESIC Editorial · tapa blanda · ISBN 9788473563413
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«Los cien errores de la comunicación de las organizaciones» is the essay by Luis Arroyo Martínez and Magali Yus, published by ESIC Editorial in paperback.
It covers the most common errors in organizational communication and proposes good practices in areas such as media relations, crisis management, internal communication, investor and government relations, public speaking, and public presence. It includes cases, examples, and anecdotes that make the reading agile and instructive.
First edition published on 25 February 2003; it belongs to the Divulgación collection of ESIC Editorial.
For communication professionals, public relations, and business management, and for students in these areas.
