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Les Marques de distributeurs jouent dans la cour des grands
· tapa blanda · 350 pages
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Pages: 350 pagesAuthor: Author to be confirmedPublisher: Publisher to be confirmedFormat: tapa blandaLanguage: Release date: 12/12/2001ISBN: ISBN 9782708126633
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Synopsis of Les Marques de distributeurs jouent dans la cour des grands
Este libro analiza cómo las marcas de distribuidor compiten con las grandes marcas en el mercado. Explora las estrategias que utilizan, su impacto en los consumidores y las tendencias del mercado. Ofrece una visión detallada de la dinámica competitiva entre las marcas de distribuidor y las marcas líderes.
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