by Varios Autores · Deusto · tapa blanda · ISBN 9788423426508
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«La empresa en España: objetivo 2020» is the collective essay by various authors from the Spanish business and trade union world, published by Deusto in paperback (232 pages, in Spanish).
A collective work bringing together the reflections of some twenty executives, entrepreneurs and trade union representatives on the challenges facing the Spanish company in the face of globalisation. It proposes a space for dialogue to agree on reforms aimed at innovation, internationalisation and talent attraction, with the horizon set on 2020 and on building a favourable framework for the country's productive fabric.
Published in 2017 within the Deusto collection and promoted by the Fundación Marqués de Oliva. It includes contributions from leaders of companies such as Amadeus, Telefónica, Mapfre, IBM and Google, among others.
Recommended for business management professionals, executives and readers interested in the debate on economic reforms and the future of the productive fabric in Spain.
