Humanizando la tecnología: Inteligencia artificial y experiencias inmersivas al servicio de las personas

Synopsis of Humanizando la tecnología: Inteligencia artificial y experiencias inmersivas al servicio de las personas

This book explores the impact of artificial intelligence and immersive technologies on the consumer experience, analyzing how these tools can go beyond efficiency to focus on human well-being. The author examines the relationship between technology and the user, proposing an approach where trust, perceived control, and authenticity are fundamental to avoiding the erosion of human value in digital environments.