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Grow from Within: Mastering Corporate Entrepreneurship and Innovation
by Robert C. Wolcott, Michael J. Lippitz · McGraw Hill · tapa dura · 272 pages
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Pages: 272 pagesAuthor: Robert C. Wolcott, Michael J. LippitzPublisher: McGraw HillFormat: tapa duraLanguage: enRelease date: 13/10/2009ISBN: ISBN 9780071598323
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Synopsis of Grow from Within: Mastering Corporate Entrepreneurship and Innovation
Descubre cómo las empresas pueden fomentar la innovación y generar beneficios en nuevos mercados. Este libro ofrece una guía esencial para líderes que buscan alinear la creación de nuevos negocios con la misión y estrategia de su organización. Aprende los fundamentos del diseño de nuevos negocios, los cuatro modelos dominantes de emprendimiento corporativo y cómo alinear tu programa de innovación con tu estrategia. Con este libro, podrás concebir y diseñar nuevos negocios valiosos que impulsen el crecimiento y mejoren tus resultados.
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