
by Harvard Business Review, John P. Kotter · Deusto · tapa dura · ISBN 9789508570215
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«Gestión del cambio» is a work on organizational change by Harvard Business Review, published by Deusto in hardback (277 pages, in Spanish).
The volume brings together articles from Harvard Business Review on managing change in organizations: why transformations occur, how companies evolve, and what skills managers need. The texts address trends, resistance, and strategies for guiding transition processes.
It was published in 2004. Contributors include T. Goss, R. Pascale, A. Athos, J. P. Kotter, J. C. Collins, J. I. Porras, J. D. L. Duck, R. Martin, P. Strebel, N. R. Augustine, R. H. Schafer, and H. A. Thomson.
Aimed at managers and management professionals who need to understand and lead change in their organizations.
