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Gestión de precios
4.1
Negocios y EconomíaISBN | 9788473563635
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Product details
Pages: 526 pages
Author: Enrique Carlos Díez de Castro, Isabel María Rosa Díaz
Publisher: Esic Editorial
ISBN: 9788473563635
Format: tapa blanda
Language: es-ES
Release date: 2/8/2004
ISBN: 9788473563635
Synopsis of Gestión de precios
Este libro, 'Gestión de Precios', es una guía completa sobre estrategias de fijación de precios. Escrito por Enrique Carlos Díez de Castro e Isabel María Rosa Díaz, aborda los conceptos clave y las técnicas necesarias para una gestión eficaz de los precios en el ámbito empresarial. Publicado por Esic Editorial, esta edición en tapa blanda cuenta con 526 páginas y está dirigida a estudiantes y profesionales del área de negocios y economía.
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