by Enrique de Mulder Duclós, José María Ortiz Ibarz · Alhambra Editorial · tapa dura · ISBN 9788420530550
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«Ética para seguir creciendo» is the essay by Enrique de Mulder Duclós and José María Ortiz Ibarz, published by Alhambra Editorial in hardback (138 pages).
Starting from the globalisation installed in business, the work reflects on the role of ethics in economic activity and argues that sustainable growth requires creating value not only for shareholders, but also for customers and workers. It addresses issues such as common modes of growth, free competition and the engine of growth, with a perspective oriented towards business management.
Published in 2001, with a foreword by Pedro Mielgo. The edition measures 18 x 25 cm and the text is in Spanish.
For executives, management professionals and students of economics and business interested in ethics applied to corporate growth.
