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Estrategias de comunicación para la empresa exportadora
3.8
Negocios y EconomíaISBN | 9788478116416
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Product details
Pages: 212 pages
Author: Juan Luis Manfredi Sánchez
Publisher: ICEX España Exportación e Inversiones
ISBN: 9788478116416
Format: tapa blanda
Language: es-ES
Release date: 1/7/2008
ISBN: 9788478116416
Synopsis of Estrategias de comunicación para la empresa exportadora
Este libro explora las estrategias de comunicación esenciales para las empresas que buscan expandirse en el mercado internacional. Ofrece una guía práctica para desarrollar planes de comunicación efectivos, adaptados a las particularidades del comercio exterior. Ideal para profesionales y estudiantes del ámbito empresarial y de la comunicación que deseen profundizar en las técnicas de marketing y comunicación internacional.
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