by José Manuel Salinas Sánchez, Araceli Alonso Sánchez, Francisco Javier Gándara Martínez, Francisco Jesús Manzano Muñoz · McGraw-Hill Interamericana de España S.L. · tapa blanda · ISBN 9788448614119
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«Empresa e iniciativa emprendedora» is the vocational training manual by José Manuel Salinas Sánchez and others, published by McGraw-Hill in paperback.
A didactic guide to creating a business: it analyses the business environment, applies marketing to the idea, calculates costs and resources and assesses its profitability. It reviews the types of company, their taxation and the procedures and documents needed to launch it. It includes an annex with a practical case study.
Collective work by José Manuel Salinas Sánchez, Araceli Alonso Sánchez, Francisco Javier Gándara Martínez and Francisco Jesús Manzano Muñoz. Second edition published in 2018; 240 pages, in Spanish.
Aimed at vocational training students and those who want to start a business and need a practical guide.
