by Jeanniey Mullen, David Daniels · Wiley Technology Pub. · tapa blanda · ISBN 9780470386736
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Email Marketing: An Hour a Day» is the email marketing handbook by Jeanniey Mullen and David Daniels, published by Wiley in paperback (320 pages, English).
Practical guide to launching email campaigns by dedicating an hour a day: it explains the fundamentals, managing the details, and tracking results. Includes real cases, step-by-step guides, checklists, and tutorials for implementing messages with video and audio, leveraging mobile devices and social media, and applying measurement and continuous improvement techniques.
Originally published in 2008, it belongs to the Serious Skills series and opens with a foreword by David Gilmour, president of Zinio.
For marketing specialists and business managers who want to launch or improve their email campaigns with a practical approach.
Tapa blanda
