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El punto clave
4.2
Negocios y EconomíaISBN | 9781616057220
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Product details
Pages: 336 pages
Author: Malcolm Gladwell
Publisher: Punto de Lectura
ISBN: 9781616057220
Format: tapa blanda
Language: es-ES
Release date: 1/3/2011
ISBN: 9781616057220
Synopsis of El punto clave
En esta obra revolucionaria, Malcolm Gladwell explora cómo los pequeños cambios pueden provocar grandes efectos y cómo ciertas ideas, productos o tendencias alcanzan un punto de inflexión que los convierte en fenómenos de masas. A través de ejemplos diversos, desde la moda hasta la publicidad, el autor analiza los factores clave que influyen en el contagio de ideas y comportamientos, ofreciendo una perspectiva fascinante sobre la dinámica del cambio social y el éxito.
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About the author
Malcolm Gladwell
Malcolm Timothy Gladwell is a British-Canadian journalist, author, and public speaker. He has been a staff writer for The New Yorker since 1996. He has published eight books. He is also the host of the podcast Revisionist History and co-founder of the podcast company Pushkin Industries.
Born in 1963Since 198774 titles published39 writing
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