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Cambio de Época en el Concesionario de Vehículos
4.1
Negocios y EconomíaISBN | 9788491263418
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Product details
Pages: 378 pages
Author: Martín J. Romero
Publisher: Grupo Editorial Círculo Rojo SL
ISBN: 9788491263418
Format: tapa blanda
Language: es-ES
Release date: 11/6/2016
ISBN: 9788491263418
Synopsis of Cambio de Época en el Concesionario de Vehículos
Este libro, escrito por Martín J. Romero, explora las claves y oportunidades en el mercado automotriz actual, con un enfoque en el nuevo consumidor y la transformación digital. Ofrece una lectura necesaria para profesionales y empresas que buscan adaptarse y diferenciarse en el sector. Con un prólogo de Gerardo Pérez Giménez, el libro profundiza en estrategias de marketing, gestión de la reputación y adaptación al nuevo paradigma digital.
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