
by Will Ferguson, Roxane Azimi · 10 x 18 · libro de bolsillo · ISBN 9782264039545

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«Bonheur, marque déposée» is the satirical novel by Will Ferguson, published by 10/18 in paperback (408 pages, in French).
The protagonist is Edwin Vincent de Valu, an editor of a personal development series whose own life is a mass of frustrations. Forced to seek the season's success, he publishes a self-help manuscript he had himself discarded, written by a mysterious guru. The book becomes a worldwide phenomenon and happiness spreads like a plague, with unpredictable consequences.
Original work «Generica» (2001), translated into French by Roxane Azimi. Winner in 2002 of the Stephen Leacock Memorial Medal and the Canadian Authors Association Award.
For readers of satire and literary humour; also a common choice in reading clubs for its critical and accessible tone.

William Stener Ferguson is a Canadian travel writer and novelist who won the Scotiabank Giller Prize for his novel 419 (2012).
