by Neil Boorman · Tapa blanda · ISBN 9781841959870
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«Bonfire of the Brands: How I Learnt to Live Without Labels» is Neil Boorman's memoir, published by Canongate Books in 2007 in paperback.
The author recounts his experiment of shedding branded objects and learning to live without labels, starting by burning his favourite trainers, and reflects on the relationship between consumption, identity and social pressure in a world dominated by logos.
The English edition has 256 pages and was published in September 2007.
It will appeal to those reflecting on consumption, advertising and identity, and to readers of narrative non-fiction.
