Actitud emprendedora y oportunidades de negocio

Synopsis of Actitud emprendedora y oportunidades de negocio

This book explores in detail the main strategies for developing business ideas, such as mind maps and radiant thinking. It analyzes how to carry out an accurate analysis of business opportunities and ideas. In addition, it presents the essential characteristics that entrepreneurs should possess and the variables that contribute to business success, both those of the entrepreneurs themselves and those of the market in which they operate. The contents correspond to training unit 1818, 'Entrepreneurial attitude and business opportunities', included in the Professional Certificate of Creation and management of microenterprises, regulated by RD 1692/2011. Each section is complemented by questionnaires and practical activities to reinforce learning.