by Joseph Covello, Brian Hazelgren · Sourcebooks · tapa blanda · ISBN 9781570712197
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«Your First Business Plan» is the practical guide by Joseph Covello and Brian Hazelgren, published by Sourcebooks in paperback (146 pages, in English).
Explains, in a question-and-answer format, how to write the first business plan of a company with no track record: think through the strategies, compare them against data, prepare financial statements, and highlight the differential advantage. It also helps avoid mistakes such as lack of capital or negative cash flow.
It is part of the America's #1 Small Business Series; the cover indicates that it is the 3rd edition.
For entrepreneurs and small business owners facing their first business plan.
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