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Uncharted: How to Map the Future
Uncharted: How to Map the Future
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Uncharted: How to Map the Future

by Margaret Heffernan · Simon & Schuster UK · tapa dura · 368 pages

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Pages: 368 pagesAuthor: Margaret HeffernanPublisher: Simon & Schuster UKFormat: tapa duraLanguage: enRelease date: 1/3/2020ISBN: ISBN 9781471179785

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Synopsis of Uncharted: How to Map the Future

En 'Uncharted: Cómo trazar el futuro', Margaret Heffernan explora cómo podemos abordar la incertidumbre en un mundo complejo. En lugar de depender de predicciones, Heffernan argumenta que la robustez y la adaptabilidad son esenciales. A través de ejemplos de proyectos a largo plazo y experimentos innovadores, nos muestra cómo la creatividad y la colaboración pueden ayudarnos a crear futuros que sean a la vez deseables y creíbles. Este libro desafía la obsesión por la eficiencia y la tecnología, invitándonos a abrazar nuestra humanidad y a construir futuros más resilientes y significativos.



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About the author

Margaret Heffernan

Margaret Heffernan

Margaret Heffernan is an entrepreneur, CEO, writer and keynote speaker. She is currently a professor of Practice at the University of Bath School of Management in the UK and, in 2021, was inaugurated into the Thinkers50 Hall of Fame for her lasting contribution to Management Thinking.

Born in 195511 titles published
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