
by Margaret Heffernan · Simon & Schuster UK · tapa dura · ISBN 9781471179785

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«Uncharted: How to Map the Future» is the essay by Margaret Heffernan, published by Simon & Schuster UK in hardback (368 pages, in English).
Heffernan argues that uncertainty is inseparable from modern life and that prediction has limits. Against the obsession with efficiency, she proposes robustness, adaptability and preparedness, drawing on long-term projects, collective experiments and crises to show how collaboration and creativity help create credible futures.
The book, framed in business, economics and forecasting, was longlisted for the Financial Times Business Book of the Year 2020.
For business and economics readers interested in leadership, decision-making and managing uncertainty.
