
by James B. Arkebauer · McGraw-Hill Education · tapa blanda · ISBN 9780070030602

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«The McGraw-Hill Guide to Writing a High-Impact Business Plan» is James B. Arkebauer's practical guide, published in paperback (224 pages, in English).
The book explains how to craft a high-impact business plan to secure funding: present the product, analyze the market, present the figures clearly, and includes high-impact tips and ideas, a directory of little-known funding sources, and financial spreadsheet templates.
First edition published by McGraw-Hill Education in 1994, within the Business and Economics category.
Aimed at first-time entrepreneurs and university business students.
