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ISBN: 9780887304736
En 'The Borderless World', Kenichi Ohmae analiza la creciente irrelevancia de las fronteras nacionales en la economía global. El autor examina cómo las empresas y las naciones de alto rendimiento se adaptan a este nuevo panorama interconectado. Con un enfoque crítico pero optimista, Ohmae ofrece lecciones de gestión y estrategias para prosperar en un mercado globalizado, destacando la importancia de la interdependencia y la necesidad de una visión estratégica para el éxito en el siglo XXI.
Kenichi Ohmae is a Japanese organizational theorist, management consultant, former Professor and Dean of UCLA Luskin School of Public Affairs, and author, known for developing the 3Cs model. He has argued that Japan's prolonged economic stagnation stems from a societal shift he terms a "low-desire society", characterized by declining ambition and consumption, particularly among younger generations.
