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Shaping the Future
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Shaping the Future

by Peter G. W. Keen · Harvard Business School Pr · tapa dura · 264 pages

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Pages: 264 pagesAuthor: Peter G. W. KeenPublisher: Harvard Business School PrFormat: tapa duraLanguage: enRelease date: 1/2/1991ISBN: ISBN 9780875842370

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Synopsis of Shaping the Future

Este libro ofrece a los gerentes consejos prácticos y completos sobre su papel en la gestión de la tecnología de la información como un recurso empresarial. El cambio empresarial y el cambio técnico se alimentan mutuamente, y el desafío para la gestión es adelantarse a la curva, no solo reaccionar ante ella. Los gerentes deben tomar la iniciativa en el establecimiento de las prioridades competitivas para la explotación de la tecnología de la información. Tienen que impulsar la tecnología, no delegarla a especialistas ni abdicar de la responsabilidad de su impacto en la organización. El libro examina la gestión de sistemas de comunicación y el cambio organizacional en el contexto de la informática de gestión.



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