
by Peter G. W. Keen · Harvard Business School Pr · tapa dura · ISBN 9780875842370

VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Shaping the Future» is the business management essay by Peter G. W. Keen, published by Harvard Business School Pr in hardback (264 pages, in English).
It proposes that managers use information technology as a strategic resource: technical and organisational change feed each other; management must set competitive priorities and lead technology, not delegate it to specialists. It examines business design through IT in competitive, organisational, economic and technical terms.
The full title is «Shaping the Future: Business Design Through Information Technology». First edition published in 1991.
For executives, managers and management professionals interested in the strategic role of IT in business.
