by Antonio Ariza Matiola · Grupo Editorial Círculo Rojo SL · tapa blanda · ISBN 9788490956199
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«Sentido Común Estructurado: Una historia de supervivencia» is the management essay by Antonio Ariza Matiola, published in paperback by Círculo Rojo.
Facing a European subsidiary of UniMed, a medical insurer, heading toward losses, its director, Jordi García, tries a new path to efficiency: the corrective-preventive-predictive approach (C2P), a method of simple principles for managing the cycle of expenses and income.
First edition published on 7 April 2015; paperback of 186 pages in Spanish, weighing 340 g and measuring 15.24 x 1.19 x 22.86 cm. ISBN 9788490956199.
For executives and business owners who want to learn business management through a fictionalised case, without needing to start from a theoretical manual.
