by Jennifer Grappone, Gradiva Couzin · Sybex · tapa blanda · ISBN 9780471787532
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«Search Engine Optimization: An Hour a Day» is the SEO guide by Jennifer Grappone and Gradiva Couzin, published by Sybex in paperback (336 pages, in English).
Practical guide to influencing search engine results and attracting qualified traffic to your website by dedicating an hour a day. Jennifer Grappone and Gradiva Couzin, experienced SEO consultants, explain how to set goals, optimise the site, design a strategy with free and paid efforts, and use tools to monitor trends, analyse the competition and measure results. Includes a twelve-week plan.
First edition published on 13 June 2006.
Aimed at website owners, digital marketing professionals and readers new to search engine optimisation.
