by Stanley Bing · WW Norton & Co · tapa dura · ISBN 9780393060263
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«Rome, Inc.: The Rise and Fall of the First Multinational Corporation» is Stanley Bing's satirical essay, in hardback (192 pages, in English).
Stanley Bing narrates the history of Rome as that of a family business that thrives through ruthless expansions and takeovers, until power struggles and reckless decisions bring about its decline. A satire that turns the rise and fall of the Roman Empire into a business parable with a moral.
The work belongs to the Enterprise collection of WW Norton & Co. It is number 0. First edition published in March 2006.
For those interested in business satire and the history of Rome: a humorous approach linking the ancient world with the corporate one.
Gil Schwartz, known by his pen name Stanley Bing, was an American business humorist and novelist. He wrote a column for Fortune magazine for more than twenty years after a decade at Esquire magazine. He was the author of thirteen books, including What Would Machiavelli Do? and The Curriculum, a satirical textbook for a business school that also offers lessons on the web. Schwartz was senior executive vice president of corporate communications and Chief Communications Officer for CBS.
