
by Ros Jay · Pearson Educación. · tapa blanda · ISBN 9788420531410

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«Propuestas ganadoras» is the practical guide by Ros Jay, published by Pearson Educación in 2001 in paperback, with 82 pages in Spanish.
A professional development work that explains how to write convincing business proposals and how to present them to clients. It includes methods for structuring information, arguing clearly, and reinforcing persuasion in business meetings and presentations, with a practical approach focused on organization and practice.
Part of the Soluciones collection; translation by Gloria Méndez of the original «Proposal».
Aimed at professionals, entrepreneurs, and students who want to improve their skills in writing proposals and defending them before clients.

Entomology researcher, ORCID id # 0000-0002-9228-4754
