
by Thomas H. Jachens · Redline Verlag · tapa blanda · ISBN 9783868811995

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«Professionelles Verkaufen» is the practical sales guide by Thomas H. Jachens, published by Redline Verlag in paperback (126 pages, in German).
It explains how to recognise customer expectations and turn the sales conversation into a positive process: set a buyer-oriented opening, provide benefit arguments and emotional appeals, argue successfully in price negotiations, and close the sale with clear communication.
This German-language work, third edition, was published in 2010 in the New Business Line | Marketing collection.
It is useful both for those new to sales and for experienced sellers who want to strengthen their customer communication.

Tapa dura

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