
by Philip Moscoso, Alejandro Lago · McGraw-Hill Interamericana de España S.L. · tapa blanda · ISBN 9788448611071

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Operations Management for Executives reveals all that managers should know to be able to turn the operations of their companies into a source of competitive advantage. Understanding operations is key to improve how any organization actually works. In fact, excellence and innovation in operations have played an essential role in many of the great success business stories of our time: Zara, Ikea, Dell, Amazon, Toyota, Alibaba. In this book, the authors explain operations management from a general management standpoint. They provide a practical guidebook focused on: Understanding the key concepts and methodologies, avoiding unnecessary technicalities, analyzing the impact of operations in all areas of a company and revealing key levers to help managers realize the full potential of their companies.
