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Open Minds
4.6
Negocios y EconomíaISBN | 9781587990465
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Product details
Pages: 288 pages
Author: Andy Law
Publisher: Texere Publishing
ISBN: 9781587990465
Format: tapa blanda
Language: en
Release date: 11/10/2001
ISBN: 9781587990465
Synopsis of Open Minds
Descubre la historia de St Luke's, una agencia de comunicaciones creativas que, a través de la pura inventiva, eligió cambiar el "ADN" mismo de los negocios. Dando la espalda a la vida empresarial convencional, la compañía buscó hacer que el trabajo fuera más enriquecedor, desafiante, interesante y gratificante para todos los que lo integran. En este libro, Andy Law, miembro fundador, relata los inicios de la empresa, describiendo y explicando su práctica y filosofía empresarial, y examinando su aplicación a otras empresas de otros sectores.
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